B2B Data Marketplaces and beyond

This whitepaper outlines the commercial and technological challenges facing firms seeking to package and monetize their valuable datasets. It offers a series of potential use cases that illustrate how emerging technologies can be deployed at various points in a firm’s journey toward a fully functioning and commercially-viable data production, sales, and distribution mechanism.

B2b-data-marketplaces

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Download the Whitepaper to learn more about:

  • Types of data generated as a by-product of core activities

  • The potential value of this data for market participants

  • How firms can monetize the data using a data sales strategy

  • The role of a ‘marketplace’ approach in monetization

  • Technology use cases for data production, sales, and distribution